Sunday, July 27, 2014

Makeup by One Direction - sneek peek + GIVEAWAY (EN) #makeupby1D #thelookscollection #markwins

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Hello everybody!

This week-end could not end better than with a surprise for you, my dear readers.
One Direction fans, Directioners all over the world gather around, I have some wonderful and exciting news to share with you

”The world’s biggest pop band debuts a limited-edition cosmetics collection by Markwins International, launching mid-August 2014 at Macy’s and other selected major retailers worldwide. Much like the One Direction band members themselves, this prestige makeup line is fun, bold and a tad mischievous, featuring vivid shades, premium formulas and chic, collectible packaging and components.”

One Direction, makeup

When this funny photo of Niall's Horan hands full of swatches appeared on this Twitter account a month ago, there was a huge media frenzy and everybody was wondering how this new makeup line will look like. This collaboration couldn't be more exciting, taking into consideration that we are taking here about Markwins International - the famous company founded in 1984 , which portofolio includes brands like Wet'n'Wild, Physicians Formula, The Color Institute and is synonymous with high-quality cosmetics at an unbeatable value. 

One Direction, makeup


”A range of makeup and cosmetic products celebrating youth, style, and the uninhibited lifestyle of a new generation. Celebrating life with bold shades, unique formula and infused with limited edition collectable packaging. Makeup from One Direction is fun, bold, often irreverent, with a touch of cheeky mischievousness. Offered at prices that every girl and woman can afford.”


“The Looks Collection” comprises three keepsake tins inspired by One Direction’s globe-conquering albums -“Up All Night”, “Take Me Home” and the latest chart topper, ”Midnight Memories.”
Each tin comes complete with everything you need to show off your personality. Are you a rock'n’ roll girl, a fun party girl or the girl next door? We have just the right collection for you and illustrations to help show you just how to get your perfect look. All your beauty essentials are housed in a LIMITED EDITION collectable keepsake tin with removable sleeve, complete with ONE DIRECTION doodle stencils to decorate your keepsake tin and make it uniquely your own!

Sounds exciting, isn't it?
And now, the moment you are all waiting for - here's a sneek peek of The Looks Collection. Also you can find more details on the official Facebook page - MakeupbyOneDirection.

1. Midnight Memories kit

One Direction, makeup

2. Take Me Home kit

One Direction, makeup

3. Up All Night kit

One Direction, makeup

How cute are these packagings? I like them all, but my favorite is the Midnight Memories kit, that red lipstick calls my name.

If you are wondering when these cool kits will be on on the market, the line will be available worldwide starting in the U.S.


Macy's - August 11th
Stage Stores – August 25th
Dillards – August 25th
Beauty Brands – August 25th
Lord and Taylor - August 25th

*International release dates TBD.

The price will be announced.

Let's talk about the SURPRISE that I was telling you  at the beginning of this post.  
NOW you have the chance to win a limited edition makeup set before it’s released to the public! All you have to do is fill the form down below.
Giveaway Details: To enter the giveaway you will be asked to fill out your email, like the FB page and post to Twitter. Additional entries can be earned by referring friends, pinning on Pinterest, or liking the Twitter page. The more entries, the higher the chance of winning. Up to 50 limited edition makeup sets will be given away. Winners will be picked randomly and announced by August 5th. This contest is for US & Canada only.

Giveaway Widget Embed Code:

If, by technical reasons, you can't see the giveaway's widget, you can enter HERE.

Best of luck to everybody and keep an eye on the blog, I will be soon reviewing one of these makeup sets.


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